The Green Earth was established in 2016 as a locally registered charitable organization. They believe everyone in the community to embrace green citizen responsibilities and to help establish a sustainable living environment for this and future generations. Their missions are to facilitate action by igniting green energy throughout our community, to promote resource conservation and a zero-waste culture by changing attitudes and to turn Hong Kong into a healthy green city.
Since 2016, The Green Earth has been promoting the ‘Green Event Campaign,’ by bringing together the trail event organizers and participants to implement waste reduction initiatives, achieve green event certification, and establish a code of conduct for protecting the natural environment by adhering to the Leave No Trace principles:
EVENTS GO GREEN - Engage the trail users in waste reduction efforts
GREEN EVENTS CERTIFICATION - Demonstrate clear goals for protecting environment
TRAIL CLEAN-UP - Leave No Trace in action
To this day, The Green Earth has supported nearly 180 events in implementing environmental protection measures. In addition to reducing waste at source, they have recycled more than 270,000 plastic bottles, 40,000 aluminum cans, and 14 tons of waste paper, bringing environmental messages with nearly 930,000 event participants.
 
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